Podcasts are seeing a surge in popularity, despite having been around for over a decade. How are brands, advertisers, and talent cashing in on the recent podcast revolution?
PANELISTS: Kristen Muller, CCO, Southern California Public Radio Jen Sargent, Chief Operating Officer, Wondery Colin Thomson, Founder & CEO, Kast Media Julia Turner, Deputy Managing Editor for Arts and Entertainment, LA Times MODERATOR: Wesley T. A'Harrah, President, Hyper Orange
CCO, Southern California Public Radio
Chief Operating Office, Wondery
Founder & CEO, Kast Media
Deputy Managing Editor for Arts and Entertainment, LA Times
Digital influencers can be instrumental to getting content, services, and products in front of the right audiences. What are the most effective strategies today for working with influencers and what are the metrics that determine success? With influencer marketing exploding, there are a plethora of platforms available to help influencers and brands. This panel will discuss the differences between platforms and how to decide which is right for you from the perspective of an influencer and a brand.
PANELISTS: Sarah Comtois, Director, Planning/Senior Partner - Team Facebook, Mindshare Javon Frazier, Chief Product Officer and President, Gaming, Studio71 Phil Hickey, EVP, Brand & Marketing, Seriously Mike Johnson, Head of Social/Digital, Brand Consulting, CAA MODERATOR: Eric Dahan, CEO, Open Influence
Director, Planning/Senior Partner - Team Facebook, Mindshare
Chief Product Officer and President, Gaming, Studio71
This panel of industry experts will discuss the role that creators and influencers play in the digital economy. What defines creativity and influence? How are creators and influencers shaping culture? What is the role of creators and influencers vis-à-vis brands and marketing?
PANELISTS: Eyal Baumel, CEO, Yoola Chris Denson, Creator/Host, Innovation Crush Chang Kim, Founder & CEO, Tapas Media Cassie Petrey, CEO, Crowd Surf Benoit Vatere, CEO, Mammoth Media MODERATOR: Lenoria Addison, Strategy Director, Influencer Marketing, Deutsch LA
Creator/Host, Innovation Crush
Founder & CEO, Tapas Media
CEO, Crowd Surf
CEO, Mammoth Media
Strategy Director, Influencer Marketing, Deutsch LA