Location-based Entertainment (LBE) Content: What’s Next?

The roll-out of LBE centers in the U.S. and globally is creating a high demand for quality AR/VR/MR LBE content as well as new monetization opportunities for both established franchise and new original content. This panel will discuss the latest developments in LBE. How do you develop successful AR/VR/MR LBE content? What are the different considerations in working with licensed IP versus original IP?

PANELISTS:
 Brent Bushnell, CEO and Co-Founder, Two Bit Circus
MODERATOR: Philip Lelyveld, Immersive Media Initiative Program Lead, Entertainment Technology Center @ USC