Chris Borelli serves as vice president of brand partnerships for IMGN Media, the leading publisher of meme content that drives social conversation and culture. IMGN is home to 12 distinct content brands that super-serve social audiences across cultures and niches, such as hip-hop, esports, slime and Gen Z comedy. The brands have over 30M followers and produce over 1B video views monthly.
Borelli is responsible for orchestrating all strategic business partnerships with advertisers, brands and social content producers, developing custom content strategies and procedures to best monetize IMGN’s considerable content channels and educate partners and brands about meme culture.
Borelli has extensive experience developing and executing digital media and broadcast partnerships, with a specialty in content strategy and event integrations and activations. Prior to joining IMGN Media, Borelli was director of corporate sales and partnerships at media broadcast company Urban One where he orchestrated national broadcast media campaigns with the company’s top partners. His previous experience includes sales management roles at Emmis Communications and iHeart Media where he built and managed successful sales and business development staffs. Borelli began his career in sales and partnerships at CBS Radio and also worked in promotions at Zenith Media.