Max Levine is the co-founder of MC Projects, a vertically integrated digital media company that manages and incubates content creators, characters, and brands. He entered the digital space over 5 years ago, by signing emerging content creator, Brent Rivera, when he had 500,000 followers. Today, Brent has over 30 million followers on social media, produced and starred in YouTube Red's Feature Alexander IRL, starred in Hulu's Light As A Feather, and has partnered with top brands including Coca Cola, Pop-Tarts, AT&T, Disney, etc. Together with Brent, MC Projects is signing and incubating the next wave of content creators and building the prominent digital studio for Gen Z.
Previously, Max co-founded Shimmur, a mobile technology company that was a participant in Techstars Music Accelerator Class of 2017. Shimmur's investors include Greycroft, Techstars, Sony Innovation Fund, WndrCo (Jeffrey Katzenberg), 500 Startups, Arena Ventures, Luma Ventures, and other strategic angels.