• www.digitalmediawire.com

  • 2019
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February 5, 2019
12:15 PM -  12:45 PM
Bayview Ballroom

Sessions Info

February 6, 2018
12:15 PM -  12:45 PM
Sierra Ballroom

Sessions Info

3:30 PM - 4:00 PM

Jocelyn Johnson

Startup Advisor
Jocelyn Johnson is a serial entrepreneur and startup advisor and having built a successful PR business – JJPR – at age 25 and then launching her second venture -- VideoInk (acquired in 2018 by TheWrap). In less than a year, VideoInk grew to become the go-to resource for breaking news and industry analysis related to digital video, video technology, OTT, and online streaming. VideoInk was early to buck the advertising model in favor of subscription. It was acquired by TheWrap in 2018 to support TheWrap launching a PRO, members-only product with VideoInk's user-base as a foundation. At VideoInk, Jocelyn functioned as Publisher, overseeing operations, revenue, business strategy and metrics in addition to her regular editorial contributions / column on the site. Over the course of her career, she has worked with industry leaders including Hearst, Complex, Machinima, Funny or Die, Dailymotion, YouTube, Facebook, Verizon, AT&T, and Spotify, among others. She’s been cited in New York Times, Vanity Fair, CNBC, BusinessRockstars, “Courageous Leaders” and spoken at tentpole conferences in both the U.S. and Internationally.