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Brands and Music

February 06, 2018
4:00 PM - 4:30 PM
Pacific Ballroom
Everywhere you look, brands have found a way to utilize music to sonically enhance the connection to their customers. Whether it’s through live music, brand ambassadors, using the artist's likeness, or through activations, these partnerships are here to stay. What are the challenges of short- or long-term deals, what are the opportunities, and in what areas does the future hold?

Toni Wallace, Head of Music Brand Partnerships, United Talent Agency
Raymond Roker, Head of AEG Studios, AEG Global Partnerships 
MODERATOR: Todd Roberts, CCO, Creative Cabal


Head of Music Brand Partnerships, United Talent Agency
Head of AEG Studios,
AEG Global Partnerships 
Creative Cabal