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Brands and Music

February 06, 2018
4:00 PM - 4:30 PM
Venice / Peninsula
Everywhere you look, brands have found a way to utilize music to sonically enhance the connection to their customers. Whether it’s through live music, brand ambassadors, using the artist's likeness, or through activations, these partnerships are here to stay. What are the challenges of short- or long-term deals, what are the opportunities, and in what areas does the future hold?

PANELISTS:
Kristin Genovese, Director, Music for Brands & Advertising, Sony Music
Andrew Hamm, Music Director, Crispin Porter and Bugusky 
Raymond Roker, Head of AEG Studios, AEG Global Partnerships 
Toni Wallace, Head of Music Brand Partnerships, United Talent Agency
MODERATOR: Todd Roberts, CCO, Creative Cabal

PANELISTS

Director, Music for Brands & Advertising,
Sony Music
Music Director, Crispin Porter and Bugusky
Head of AEG Studios,
AEG Global Partnerships 
Head of Music Brand Partnerships, United Talent Agency
CCO,
Creative Cabal