• www.digitalmediawire.com

Sessions Info

4:00 PM - 4:30 PM

Allie Greenwald

West Coast Sales & Brand Partnerships,
Fullscreen Media

Allie joined Fullscreen as one of the early hires on the Sales team when the entertainment industry was just beginning to understand the power of the connected generation. Today, she oversees sales and brand partnerships for some of the biggest accounts at the company like Mattel, KIA, Square Enix, Blizzard, Corona, and more. Advertising has changed forever, and Allie is at the forefront of helping some of the most innovative companies in the world take advantage of the opportunity.

Allie also sits on the board of WIMMIES (Women in Media), an LA-based non-profit that empowers women to elevate their careers by connecting digital marketing’s brightest women and female thought-leaders. Prior to Fullscreen, Allie worked in Entertainment Marketing at Creative Artists Agency and in celebrity endorsements at Artist & Brand Management, a division of Momentum Worldwide. Before moving to Los Angeles from New York, she did PR for fashion and publishing industry clients and received her Bachelor of Science in Advertising & Marketing Communications from the Fashion Institute of Technology.