Greg Clayman is a digital media executive with 20 years of senior management experience leading organizations through innovation and rapid growth. He has built start-ups, run divisions at Viacom and News Corp, and has spent his career driving the convergence of media and technology in the entertainment industry.
Most recently, Greg was President of Vertical Networks a mobile-first studio that develops content for Snapchat’s Discover platform among others. Brother, the first channel launched by Vertical Networks, garners over 1B views per month and the company recently launched a new slate of original Snapchat shows including Phone Swap, one of the top Snapchat shows, with an average of 12M viewers/episode.
Prior to working with Snapchat, Greg was General Manager of Audience Networks at Vimeo, managing content and operations for Vimeo’s worldwide audience of over 250 million monthly viewers. Under Greg’s leadership, Vimeo on Demand grew into the largest open VOD platform in the world and Vimeo launched a successful original content initiative featuring shows such as High Maintenance, currently in its second season at HBO.
Greg joined Vimeo from News Corporation, where he was EVP of Digital Media, leading digital partnerships across the company and launching News Corp’s first global ad network. Reporting to Rupert Murdoch, Greg was also Publisher of The Daily, the world's first daily news product created specifically for the iPad and #3 top-grossing iPad app in 2011.
An early pioneer in mobile media and online video distribution, Greg was a founder of Upoc, the first mobile social media platform in the US. He went on to build the MTV Networks Mobile Media group at Viacom where he led the creation of a number of market-leading consumer experiences and businesses for MTV, Comedy Central, and Nickelodeon. Greg held multiple roles at Viacom, eventually serving as EVP, Digital Distribution and Business Development where he did Viacom’s first deals with Hulu, Netflix, Apple, and other top digital content distributors.
Greg graduated from Harvard University, and when not found in board rooms has been known to perform synchronized dance routines onstage for CTIA keynote speeches.